“THEIR FUTURE OUR FUTURE” is a video campaign to raise awareness amongst Filipinos and international tourists on marine wildlife interaction guidelines in anticipation of the launch of new national marine wildlife interaction guidelines in the Philippines.
Philippines based marine conservation NGO the Large Marine Vertebrates Research Institute Philippines (LAMAVE) in collaboration with Save Philippine Seas, Marine Wildlife Watch of the Philippines, Greenpeace PH, GeenFins, Reef-World Foundation and Responsible Tourism Philippines are coordinating a video and social media campaign to raise awareness amongst tourists about national guidelines being put in place to protect not only the marine wildlife we interact with, but also the community who’s livelihood relies on the welfare of the animal and the local environment.
Five one minute films will be released, each focusing on one iconic marine species present in the Philippines alongside an interaction guideline delivered by the local communities at the heart of sharing these icons with the world. In tandem with these films, social media efforts will spread this message to the international community, whilst encouraging people to have their say in support of the importance of these guidelines being enacted, enforced and adhered to because we all have the power to protect ang Butanding, ang Pawikan, ang Pating at ang future.
The campaign was made possible thanks to funding from the Conservation Media Group.